Stories and interviews

Peer-to-peer (P2P) texting is a method through which campaigns, charities, lobbying organizations, and community organizations can send messages to individuals via text messaging. Unlike traditional texting, P2P texting involves sending texts, but also responding to replies. This allows interactions to feel more human and sparks a possibility for meaningful dialogues. This tutorial explains the definition, […]

The effectiveness of any political campaign relies upon effective communication. Campaigns should notify their supporters about calls for donation, volunteer activities, events, voting procedures, and plans for Election Day. Political text messaging offers campaigns another method of direct contact with their donors, volunteers, supporters, and voters. In this guide, we provide insight into political text […]

Choosing an SMS platform isn’t simply about finding the lowest price per text. The better choice depends on how much you send, how often you send it, and which features your team needs. EZ Texting and Textla take different approaches to business texting. EZ Texting combines a monthly subscription with bundled messaging credits and a […]