Stories and interviews

If you’ve been researching SMS platforms, EZ Texting and SimpleTexting have probably come up in the same breath. They’re both well-established, they both handle bulk texting and two-way conversations, and they both target small to mid-sized organizations. On paper, they look almost identical. But “almost identical” doesn’t mean interchangeable. Once you get into pricing mechanics, […]

Each time we have an election, you will hear people use the term “GOTV” many times. You will hear talk about it by campaign coordinators, they’ll be scheduling several weekends to prepare for “GOTV” and budget for “GOTV” as well. If you ever sat in a strategy meeting wondering what “GOTV” is and what goes […]

It’s a Sunday night at 9 PM when someone sends you a message. They may want to make a donation, have just signed up for an opportunity as a volunteer, or want to ask a question about your next event. Once you read their message, you do nothing; they receive no answer and are left […]